Product updates
Every update that makes Casper better at researching, writing, publishing, and tracking content that ranks — one feature at a time.
Keywords now includes a visual map view alongside the list, so you can scan coverage instead of scrolling row by row. Open Visual view, use fullscreen when you need more space, and use the legend to read what’s covered vs still open. It’s the fastest way to spot gaps and decide what to write next without leaving Topics.
Once Google Search Console is connected, you can enrich topics with live ranking signals so planning reflects how you actually perform in Google — not just keyword estimates. Enrichment runs with clear feedback on when it last ran and when it’s available again, so you can refresh with confidence and prioritize topics tied to real positions.
Performance charts now let you switch between daily, weekly, and monthly views. Use daily when you’re checking a launch week, weekly for campaign reviews, or monthly when you want the longer growth story. Same dashboard — the cadence matches how you actually review SEO.
Connect Search Console once and bring clicks, impressions, CTR, and average position into Casper’s Performance view. Filter for growing or declining trends, dig into queries and pages, refresh data when you need a fresh pull, and manage your connection from the same place. Less tab-switching — clearer next moves for what to improve or double down on.
Difficulty bars now appear across articles and topics, so competitive context travels with the idea. Before you schedule or generate, you can see how tough a keyword looks and prioritize winnable opportunities — or set expectations when you’re going after a harder SERP.
Creating an article is smoother from the first click. The composer clarifies writing modes, uses smarter defaults, and can take you straight into research when you need it. Whether you want Casper to draft fast or you want more control up front, the path from idea to draft has less setup and fewer dead ends.
Select text in the draft and use Casper AI to rewrite, tighten, or polish without leaving the editor. AI-touched content is easier to spot, slash commands speed up common edits, and you can improve a paragraph or whole section in place. Keep your flow — refine as you go instead of bouncing to another tool.
The content editor now includes undo/redo, a heading dropdown, and clearer empty-line guidance. Experiment freely knowing you can reverse a change, keep structure consistent with proper headings, and stay oriented while you shape long-form drafts.
Failed and scheduled publications are easier to spot, so nothing silently stalls on the calendar. Casper surfaces clearer alerts when a publish hits a snag, keeps status honest, and preserves scheduled dates when a retry makes sense — so you always know what went live and what still needs attention.
Auto Blog settings are clearer and more capable. Choose when articles generate, how publish timing and delays work, and keep schedules aligned with how your team actually ships. Open Auto Blog settings, set the cadence once, and let Casper keep the calendar moving without the mystery of “when does this run?”
Article actions are cleaner end to end. Delete with a clear confirmation when something shouldn’t stay in the library, duplicate drafts (including SERP research where it helps) when you want a fresh take, and open published pieces in a safer read-only mode so accidental edits don’t slip through.
Article length now includes an Auto option driven by SERP research. Instead of guessing a word count, choose Auto and Casper sizes the draft to what already ranks for that keyword — deeper when the SERP demands it, tighter when a shorter piece wins. Defaults stay consistent for new organizations and scheduled generation.
SERP analysis now surfaces competitor terms and highlights them in the editor. You’ll see language competitors use, decide what’s worth weaving in, and close semantic gaps faster — so optimization stays tied to what searchers already respond to, without a separate spreadsheet of “terms to include.”
Must-include topics from the brief stay visible in the editor with persistent cues, so coverage isn’t a checklist you forget. As you write, mark what’s done and see what’s still missing. Ship content that closes the gaps that matter for rankings — with the brief and draft working as one workflow.
The article outline supports live editing and reliable heading navigation. Jump to a section, reshape structure as the piece evolves, and keep the outline tied to the document — so planning and writing stay connected instead of drifting apart.
The editor sidebar resizes to match how you work. Widen it when you need more room for SERP briefs and SEO guidance, then narrow it when writing needs the full stage. Drag to fit your screen and keep research close without crowding the draft.
Every draft can start from live search results. Casper analyzes what’s ranking, builds an outline informed by the SERP, and keeps a research brief beside you in the editor while you write. Progress steps make research vs writing clear, so you’re matching search intent — not dumping a generic prompt into a blank page.
Hover a link in the rich editor to preview it, open the destination, or remove it in one click. No toolbar treasure hunt — editing hyperlinks feels as fast as reading them, whether you’re cleaning a draft or checking internal links before publish.
New teams get a step-by-step path from first keywords to a living content calendar. Progress cues and clearer explanations walk you through the essentials so Auto Blog and scheduling make sense on day one — dismiss when you’re ready, or follow along until the calendar feels natural.
We’ve renamed Content Plan to Auto Blog across the product to match what the feature actually does: plan, generate, and publish on a cadence. Same automation, clearer promise — when you’re ready to put the blog on autopilot, the name (and settings) make that path obvious.
Topics are a real planning workflow, not just a list. Generate clusters and article ideas with clear limits, search and filter what’s unused or scheduled, add keywords manually when you already know the angle, and move winners into Auto Blog without rebuilding the plan elsewhere. Strategy and production stay in one place.
When a topic is worth chasing, send it to the calendar without rebuilding the plan in another tool. Planning and production stay connected — so strong ideas become scheduled work instead of dying in a spreadsheet.
Casper can generate topics from your organization profile, giving you a strategic layer above single keywords. Start with themes that fit your market and audience, then expand into article ideas you’re ready to write — so content strategy starts with coverage, not a random keyword dump.
Framer is a first-class publishing destination. Connect Framer CMS, manage your token securely (including regeneration and copy when you need it), and ship Casper articles into the site you’re already designing — without copy-paste between tools.
Webflow publishing handles list content more reliably, formats rich text the way Webflow expects, and can pull internal link candidates from your connected Webflow site. What you approve in Casper should look right on the site — fewer broken lists, cleaner formatting, stronger internal links.
Ghost is a first-class publishing destination. Connect your Ghost(Pro) site via the Admin API, validate the integration, and send finished SEO-ready articles out without rebuilding them in the Ghost editor. Write and optimize in Casper — publish where your blog already lives.
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