Welcome to Casper Help
Your guide to creating SEO-optimized content, tracking Google and AI search visibility, connecting integrations, and automating your content workflow.
See Casper in Action
Watch this quick introduction to see how Casper helps you create SEO-optimized content automatically.
Getting Started
Create your account
Sign up for Casper and verify your email address. You'll automatically get a trial organization to start with.
Set up your organization
Add your business details, website URL, and description. This helps Casper understand your business and generate relevant content.
Build your content strategy
Let Casper analyze your business and competitors to generate Topics & Keywords. Use Table or Visual view to see coverage and pick what to write next.
Create your first article
Select a keyword and let Casper generate an SEO-optimized article. Review and edit it in our rich text editor before publishing.
Connect your first integration
Connect a publishing platform like WordPress, Shopify, or Contentful. This allows Casper to publish articles directly to your website.
Publish your content
Publish your article directly to your connected platform, or copy it to paste into your CMS. Turn on Auto Blog and Auto publish to keep your calendar moving on autopilot.
Connect Search Visibility
Connect Google Search Console under Settings → Integrations to track clicks, impressions, rankings, and content opportunities in Search Visibility.
Set up AI Visibility
Track whether ChatGPT, Claude, Gemini, and Perplexity mention your brand. Confirm your domain, add competitors and prompts, then run your first check in AI Visibility.